X hopes 'sensitivity settings' will bring back advertisers

X is giving advertisers new ways to have some control over what type of content can appear near their ads. The company formerly known as Twitter introduced new "sensitivity settings" that allow advertisers to choose between different types of content filtering for their ads. The new controls arrive as X is increasingly desperate to win back advertisers. The company's ad revenue has dropped 50 percent since Elon Musk took over as brands cut spending on the platform amid concerns about the rise of...